#5 Benefits Of Integrating Payment Gateway With CRM
All modern businesses, especially those that have a strong sales department use CRM and receive payments online. What if we told you that the integration of these two can provide wonderful growth! The trend of CRM with payment processors is gaining massive popularity. A combined solution can streamline the sales cycle and get you paid on time! Let us first dive into the basics and then understand the benefits of using CRM with Payment Gateway . What Is CRM? Customer Relationship Management (CRM) is a solution that enables a company to manage all its interactions with its clients on one platform. It involves analytics that helps understand performance over a period of time. Basically, all strategies, techniques, and technologies used by enterprises for developing, retaining, and acquiring customers come under CRM. What Is A Payment Gateway? The technology used to acquire funds from clients in return for services via the internet is called a payment gateway. It can process transact...